Apple announced that they will be supporting H.265 in its new Mac operating system macOS High Sierra available now to developers, in late June this year in public beta and in October this year as a public grneral release.
I mention this as a point of interest as I presume that there will be new Apple TV's to support this video standard. HEVC broadcasts are gradully being implemented in Europe, notably Germany & France.
Other notes are that Apple are moving heavily into VR. It won't be long before TV is In VR also.
Sources
https://en.m.wikipedia.org/wiki/DVB-T2
https://en.m.wikipedia.org/wiki/High_Efficiency_Video_Coding